About us
Building a growth system for culture
Sviby is an experiences platform founded in Estonia and an organiser's ticketing and marketing partner. We connect ticketing, marketing and audience data to help great experiences reach people and audiences find their way back.
Organisers who use Sviby
Why we do it
The event ends. The audience relationship should continue.
Behind every event are people worth staying connected with. We link ticketing and audience data to help you know your visitors, introduce your next programme and find new audiences.
Our journey
From Piletikeskus to Sviby
We started with Piletikeskus and ticketing. Together with organisers, it grew into Sviby: a portal, an app and tools for sales, marketing and event-day operations. Visitors can discover experiences, buy tickets and keep them at hand.
Over 400 active organisers use Sviby, and more than 13,000 events have been published on the platform. Sviby Insight adds audience feedback to sales and visit data.
Culture brings people together
A great concert, festival or exhibition gives people a reason to discover a new place too. We help Estonian organisers reach audiences at home and in neighbouring countries.
Sviby is one of three nominees in the Tourism Promoter category of the Entrepreneurship Awards 2026.