Audience

Know your audience. Grow together.

Bring customers, purchases and visits into one view. See which experiences people choose and who comes back. Every event adds insights that help you give people new reasons to return.

★
4.9/5
feedback from over 500 organisers
A warmly smiling Nordic audience member with copper curls and green earrings
2 million+
portal page views per month
390 000+
registered users
70 000+
app users
250 000+
newsletter subscribers

Organisers who use Sviby

Know the person

See the relationship, not just the latest purchase

Your customer database brings together your organisation's customers, orders and visits across the whole programme. Each customer profile shows their previous choices, which of your events they have attended and whether they return.

A returning Nordic guest warmly greeted by a familiar event host
Reach the right audience – Sviby

The right audience

Find the people your next event speaks to

Purchase and visit history shows which festivals, programmes and performances people choose. Learn about their interests and recognise returning visitors to build your next programme on better knowledge.

From purchase to a real visit

Learn from what people actually choose and experience

Ticket sales show the purchase, and Sviby Access adds information about ticket use. Compare purchase and visit history to identify early buyers, repeat visits and the audiences of different programmes.

Speak to the right audience

Share what genuinely matters to people

Previous purchases and visits help you understand the experiences people value. Use that knowledge in your next event's messages and keep your audience up to date with your plans.

Learn more with every event

Plan your next event around your audience

See customer database growth, repeat visits and visitors' previous choices. Use purchase and visit history to plan your next programme, campaign and sales.

Learn from your audience – Sviby

Join thousands of Sviby organisers

You create experiences. Sviby helps you bring them to your audience. Start for free with ticketing, visibility and support in one place.

It is simple

Create an organiser account and put your events on sale in minutes. Sell tickets and grow your audience with ease.

It makes business sense

Your events are immediately discoverable in the Sviby portal and app. Our competitive service fee applies only to tickets sold.

You have support

Our customer support team is here when you need help or have questions. You do not have to do everything alone.