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Maret Mikk joins Piletikeskus

Sviby

Piletikeskus (Sviby) is pleased to announce that Maret Mikk has joined our team. Maret brings experience and fresh ideas to help us offer even better solutions for local event organisers and visitors.


Maret Mikk


Maret Mikk has worked for years in cultural production and event marketing, producing and marketing a wide range of concerts, festivals and theatre performances. She says joining Piletikeskus felt natural: "I decided to join Piletikeskus because I see enormous potential in this environment and a great team behind it, committed to innovation, convenient solutions and quality. Having worked for years in cultural production and faced the challenges of producing events of different kinds and sizes, Piletikeskus, with its approach and technology, felt like a breath of fresh air. Together with my team, I hope to give organisers strong support, visitors the best customer journey and the chance to enjoy great events created across different fields."


Sviby founder and CEO Jaan Naaber says the company was looking for an esteemed professional to lead its Estonian team, someone with shared values who could help build a solution-focused culture. "We are delighted to welcome Maret to Piletikeskus. Her passion and extensive experience in cultural production are impressive and show how deeply she understands both organisers' and audiences' needs. Her dedication and ability to see every detail within the bigger picture bring a valuable perspective to our team and confidence that we can provide even stronger support for organisers. I am sure that under Maret's leadership, our Estonian team can help more events fulfil their potential and create extraordinary experiences."


What is Sviby?Sviby is a platform for ticketing, event marketing and creating exceptional experiences, operating in Estonia under the Piletikeskus brand. The platform has earned the trust of major cultural organisations, including the Vanemuine Theatre, Viljandi Folk Music Festival, Museum Card, Jazzkaar, Disc Golf Pro Tour, TRESKI FEST and many others. Sviby brings a technology- and customer-focused approach to events, offering the best possible experience for every organiser and visitor.

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